The old stories of success in America from the 80s always involve a garage somewhere. The garage seems to be the American innovative culture from garage bands to Apple. However, given the current housing crisis, would it affect American innovation? Or is the genuine American garage innovation taken somewhere else?
Coworking could be the answer given the lack of garages in an urban setting. Coworking fits the budget and allows you to have an extra space where you can meet with others, connect, and innovate. It can simply be described as a new way of working and sharing. As many believe it is not just the sharing of cost and infrastructure where different people work. This is bigger, this is about a community, accessibility and even sustainability.
Coworking spaces are usually designed in such a way to provide a productive and collaborative environment for their energetic occupants. The best thing about coworking spaces, especially the small ones, is that these are created free from corporate constraints of the perception of an office. Most of the smaller coworking spaces flexible memberships that will fulfill the most needs of the occupants.
One of the reasons much work is done in the office is due to the environment. Going to a dedicated workspace creates an energy and mindset of “hard work” that can only come from the interaction with other colleagues. The fact remains that people who go to a workspace are more motivated to work and get the job done. Similarly, in coworking spaces, every person is busy and passionate about his/her own work and working on different projects. The work buzz is highly contagious and will definitely be a reason to motivate you to make your business a success.
In a way, coworking space might even be better than a garage space as you get to interact with others. Others' ideas might help you innovate and create a better product. The life of an entrepreneur can get lonely and sometimes, you are too dependent on your initial idea and opinions without seeking others' council and it could be a fatal mistake. On top of that, isolating oneself, even for work, can harmful to mental health and wellbeing. Interacting and communicating with other people is an important aspect of the work environment. Even if you are working on completely different projects, having a companion to share a day with is a good way to be mentally fit and keep your eyes on the goal. Coworking with similar minded people will leave you feeling joyous, social and even energized.
Coworking space will have you being in a room with someone with a completely different set of skills and talents. This can be a great source of ideas for you and your project. Getting a fresh perspective from a person with a very different set of skills can aid you to reach your goal sooner. This will even train your brain to view problems and hurdles from a different point of view. This could help a lot with creativity.
Apple was founded in a garage space in the 70s. Had the time been changed and if Steve Jobs was facing a housing crisis, he might have founded it in a coworking space. In fact, his cofounder, Steve Wozniak looks like someone who could be hanging out at a coworking space.
Instagram is one of the most popular apps in the world. Almost everyone knows about it and almost everyone knows it. People use Instagram for their own business startups. The lesser-known fact is that Instagram is a product of just eight weeks of work in a coworking space in San Francisco by Mike Krieger and Kevin Systrom. It is the most popular image-sharing app there is.
Coworking space could be better than a garage space as many coworking spaces offer free coffee, brightly lit space, and super-fast internet. Also, it allows you to connect with other creative people. Check it out for a week and let us know what you think!