Many startups are stealth mode nowadays due to the fear of others stealing their startup idea. If anyone at a coworking space asks them what they are working on, they normally say, “We are a stealth mode startup.” Of course, there are horror stories of others stealing startup ideas, but ideas are only ideas if there is no execution behind them to turn them into a business. Here are 5 reasons why sharing what your startup does might help you.
1.Get immediate feedback- If you have a product to showcase, let others in the coworking space to use your product and see what they think. Since there are so many people, you can immediately get some feedbacks on what potentials users might think. 2. Gain resources- Maybe other coworking members are connected to companies, individuals, or influencers you need for your startup. Members of Treehouse love sharing information and resources with each other. 3. Potential recruit- Are you looking for someone to help you out on building your product or potential salespeople? There could be drop-in daypassers at a coworking space or at a networking event who is excited about what you are building! Even if they aren’t looking for a job, someone from the coworking circle might also know someone with the talent you are looking for your startup. 4. Collaborate- Maybe there is another company in the coworking space looking to collaborate with someone in your field! You will never know unless you connect with them. 5. Share knowledge- You can learn so much from talking to others at a coworking space. People love sharing their knowledge over coffee or lunch. If you are still not convinced to talk about what you are working on, share only a part of your business idea especially if you are on the early stage of your startup.
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